Founder & CMO
Thiago Mansur
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An entrepreneur in the sports industry with experience in marketing, business and event production. In 2022, he turned that journey into Sportsland.
Strategy that turns sport into experience.Sportsland · Florianópolis · since 2022
Sport
as an experience
you never forget.
Born from a passion for the business of sport — to create gatherings that move athletes, brands and cities.
Discover our story
Where it all began
A new way to experience sport was born in Santa Catarina.
After a career built in sports marketing, event production and business development, that experience got a new name: Sportsland.
In Florianópolis, the company was founded on a clear belief: a race can be much more than a course and a clock. It can connect people, showcase places, strengthen brands and create stories that live on long after the finish.
15+years of experience
in the sports industry
in the sports industry
SCthe state where
it all began
it all began
360°athlete experience
from start to finish
from start to finish
The people behind the story
Business vision.
Passion for sport.
Sportsland is run by specialists who know events inside and out: strategy, operations, brand and, above all, the participant experience.
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What we believe
We don't just deliver races.
We build worlds.
Every project is born where identity, place and community meet. That's how a race gains personality — and makes people want to live it all over again.
Explore the experiencesAthletes first
Every decision starts with the experience of the people who'll be at the start line.
Place matters
The landscape, the culture and the city are part of the event's story.
Brands you can live
Partners become part of the story in a way that's relevant, natural and memorable.
Together, we go further
Who runs with us.
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